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Designing a small retail space that sells

Lessons from our retail projects on flow, lighting and display, for shops under 2,000 square feet.

Published

May 20, 2026

Written by

Jenna Brown

Topic

Planning

Reading time

6 min read

Warmly lit shelves of glass bottles, jars and potted plants above a travertine counter

Lessons from our retail projects on flow, lighting and display, for shops under 2,000 square feet.

Design the first ten feet

Customers decide in seconds whether to step inside. Keep the threshold open and put a hero display where it can be seen from the street.

Light the product, not the ceiling

Warm, focused light on shelves and counters sells more than bright, even overhead light.

Make room to linger

A consultation chair, a sample bar or a bench gives people a reason to stay, and time spent is the best predictor of a sale.

Planning a project of your own? Book a consultation and we will talk it through.

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